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Report: Windows Phone Overtakes BlackBerry in US

Posted on February 10, 2013
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The battle to become the dominant smartphone platform in the United States is already a given, for now. The real competition is not whether Apple or Android takes the crown, but who captures third place and hoists itself as the dark horse of the market.

A report from Strategy Analytics suggests that Microsoft’s Windows Phone has overtaken BlackBerry OS to clinch the third spot among the largest smartphone platforms used in the United States during the fourth quarter of last year. “It was the first time Microsoft has surpassed BlackBerry since 2006,” the report adds.

It shouldn’t be a surprise, really. Sales of BlackBerry smartphones in the US are on a steady decline for some time. Whether the launch of the new BB10-equipped smartphones in this very influential market would turn the tide for BlackBerry is yet to be seen. This is despite the impressive sales numbers of the BlackBerry Z10 in the United Kingdom and Canada, BlackBerry’s home turf.

Meanwhile, Microsoft’s Windows Phone 8 was launched during the fourth quarter with an array of new models from Nokia and HTC. Some handsets, more notably the Nokia Lumia 920, were sold briskly in the country.

Source: Strategy Analytics, via Information Week

 
 

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[...] that Nokia is making strides when it comes to its partnership with Microsoft in the use of the Windows Phone 8 platform. Although the beleaguered mobile phone company may have a long way to go to reclaim its [...]

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