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Japanese Company Acquires Kobo

Posted on November 9, 2011
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Kobo, maker of the inexpensive but not-so-popular Kobo e-book reader, has been acquired by Japanese e-commerce company Ratuken for a reported amount of $315 million.

The acquisition comes after the Toronto-based Kobo has been unveiling devices and apps to make it a household name. The company announced a touchscreen e-reader back in May. Four months later, it unveiled a new mobile app that lets you see fellow users who are reading the same book titles as you. It also unveiled a feature called Kobo Pulse that integrates social activity to the page level.

Ratuken is one of Japan’s largest e-commerce companies with over 70 million users. It also holds assets in travel, securities, media, and payments. Some of its international properties include Buy.com, Tradoria, and Lekutian. Ratuken even owns a profssional baseball team, the Tohoku Rakuten Golden Eagles.

The Japanese company plans to bring Kobo to more customers on a faster pace through its e-commerce channels.

Source: Mashable

 
 

Comments

 
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Société japonaise acquiert Kobo | Rool Gadget on November 14, 2011 at 4:20 pm

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